At the 36th Enugu International Trade Fair, Anambra Motor Manufacturing Company (ANAMMCO) stole the spotlight by unveiling its newest all-terrain vehicle—the Matador Pickup Truck. With a grand pavilion launch that drew crowds of journalists, industry stakeholders, and eager customers, ANAMMCO reinforced its position as a leading indigenous auto manufacturer committed to Nigerian needs and standards.
Showcasing the Matador
ANAMMCO’s General Manager of Sales, Mr. Olalekan Sanyaolu, introduced the Matador as a purpose-built 4×4 pickup available in both manual and automatic transmissions. Designed for Nigeria’s varied landscapes, the Matador combines rugged performance with advanced safety features. He noted that the enthusiastic response from existing and prospective clients underscored the market’s hunger for dependable, locally produced vehicles.
Key Features of the Matador Pickup Truck:
- Advanced Technology: Integrated multimedia display and reverse-camera system
- Optimum Performance: World-class Mitsubishi engine with 4Ă—4 drive
- Superb Fuel Efficiency: Engineered for lower consumption and reduced running costs
- Spacious Double Cabin: Ample room for passengers and cargo
- Customised Booth Cover: Weather-resistant canopy tailored to commercial needs
This feature set positions the Matador not just as a workhorse, but as a versatile companion for businesses and security agencies alike.
Strategic After-Sales Network
To ensure seamless ownership, ANAMMCO has established “3S” centres—Sales, Services, and Support—in Enugu, Lagos, and Abuja. These hubs, backed by GUO Transport affiliate workshops and accredited dealers nationwide, deliver comprehensive maintenance and spare-parts availability, making ANAMMCO the preferred choice for fleet operators seeking maximum uptime and minimal operational costs.
Community and Government Collaboration
Mr. Uche Okeke, Director of Corporate Services, praised Enugu State Governor Peter Mbah for championing local industry. Okeke highlighted how initiatives like the Coal City shuttle-bus refurbishment not only bolster public transport but also create jobs, develop technical skills, and attract investment to the region. He emphasized that ANAMMCO’s growth is intertwined with Enugu’s development, reflecting a shared vision of domestic value-addition and technology transfer.
Comprehensive Service Portfolio
Beyond vehicle production, ANAMMCO offers a full suite of automotive services: third-party assembly contracts, commercial vehicle sales, spare-parts distribution, vehicle refurbishment, workshop and field support, body-structure fabrication, and professional training and consulting. This end-to-end approach ensures clients receive a turnkey solution, from purchase through lifecycle maintenance.
The Matador’s unveiling at the trade fair marks a pivotal moment for ANAMMCO, showcasing the company’s dedication to innovation, quality, and indigenous manufacturing excellence. As the Matador hits the roads, businesses across Nigeria can look forward to a dependable, high-performance pickup designed with their needs in mind.
